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Should You Jump on the Live Video Bandwagon?
Social media platforms have evolved. Today, you can do much more than just write posts and comments or upload pictures and videos. Now, you have the option to live-stream with your audience. It’s a...
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5 Essential Email Marketing Statistics You Should Check Often
Email marketing is more than just sending out a message or two to your subscribers every week. You’ve got to analyze data as well. If you’re not checking the statistics, how do you measure the success...
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20 Creative Agencies You Should Follow on Instagram
Instagram has evolved into a perfect visual platform for agencies, filled with photos of office parties, company outings, and creatives hard at work behind their Macs. And while there were more than a...
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What is the Internet of Things? (And Why You Should Care — A Lot)
I’ve said it before, and I’ve said it again: I’m endlessly fascinated by how much we, as humans, have adapted to emerging technologies. A few weeks ago, when I covered the Samsung Developer Conference,...
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Should You Let a Bot Manage Your Instagram Account?
Doesn’t it feel like most people are falling a little too much in love with automation just because it’s faster and easier? Sure, automation can save you time and mitigate the grind associated with...
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FAQ This! Why Should I Care About Amazon AI?
The past three months, it seems, have been a nonstop parade of major tech events and the new product announcements that come with them. One of the latest was last week’s AWS re:Invent, where Amazon...
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11 New Year's Resolutions You Should Actually Keep
If you’re anything like I am, you have mixed feelings about New Year’s resolutions. It seems like a natural time to make important changes. It’s like a universal pressing of the “reset” button. Maybe...
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Should You Let a Bot Write Your Content?
Everyone thinks they can write. Even, it would seem, robots. But do these automated writers really have the ability to produce content to rival the work produced by those of us who write for a living?...
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Why Every Public Speaker Should be Using Messenger Bots
A few weeks ago, I gave a talk at the Multifamily Social Media Summit in Napa, CA. It was my second consecutive year attending the event, and I wanted to give the audience something fresh — my talk...
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